Saturday, 19 March 2016

FTC WARNS ANDROID DEVELOPERS AGAINST USING SILVERPUSH SOFTWARE

The U.S. FTC has sent out a warning to Android developers against using software called "Silverpush" when building new apps for the platform. With this software, microphone on an Android device can easily hear background sound of a television thereby allowing viewing information to be passed to third-party advertisers.


FTC has sent a letter via email to the developers of some applications believed to contain silverpush that are available on Google Play Store. The letter says that, the software could run silently in the background and "could generate a detailed log of the television content viewed while a user’s mobile phone was turned on."

With this, the use of Silverpush in Android apps could be illegal in the United States.
We recently discovered that your mobile application “_______________” includes a software development kit created by the company Silverpush. Silverpush makes available for application developers a “Unique Audio Beacon” technology that enables mobile applications to listen for unique codes embedded into television audio signals in order to determine what television shows or advertisements are playing on a nearby television. This functionality is designed to run silently in the background, evenwhile the user is not actively using the application. Using this technology, Silverpush could generate a detailed log of the television content viewed while a user’s mobile phone was turned on"-Beginning of FTC's email letter to 12 developers believed to have Silverpush on their app"
Source: FCTLetter via Phonearena

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